Kerry's Blog

Finish Strong in 2023

December 4, 2023

The secret to finishing strong in 2023 is always believing that your year isn’t over until the calendar has turned a page!  There are many thoughts around how busy and not interested or ready to meet with you, people are at this time of year.

It only takes one! However, it takes follow up and perseverance to find that one… its “Pipeline Month.” At the very least this follow-up with well wishes; this will help start your new year off strong!

Here are a few more thoughts I have to share with you at this time of year:

  1. Market Research and Analysis: Be Smart! Stay updated with the latest economic trends and housing market data in your area.
  2. Targeted Marketing: Focus your personal marketing efforts on your personal target audience. Identify potential buyers and tailor your messaging and calls to address their specific needs and
    concerns
  3. Personal Negotiation Skills: Sharpen your negotiation skills to be effective. Be prepared to work with buyers on financing options, and other terms to make the purchase more appealing. Remember they may be negotiating with themselves!
  4. Customer Care & Hospitality: Exceptional personal customer care can set you apart. Provide excellent support and assistance throughout the buying process
  5. Networking: Strengthen your network within the real estate industry. Collaborate with mortgage
    brokers, and other professionals who can partner with you in challenging economic conditions.
  6. Educational Content: Create content for yourself to talk about things that educate potential buyers about the benefits of homeownership, and the cost of waiting and the value of new!
  7. Referrals and Repeat Business: Leverage your existing client base for referrals and repeat business. Go to your Happy clients they are your best source of new leads.
  8. Adaptability and Flexibility: Be ready to adapt to changing market conditions. Stay agile & available.
  9. Professional Development: Invest in your own professional development. Attend webinars and podcasts! Stay updated with industry best practices.
  10. Positive Mindset: Maintaining a positive attitude and outlook is crucial during challenging times. Your confidence and optimism can inspire trust in your customers.
  11. Financial Planning: Ensure that your own financial situation is secure. A solid financial foundation can give you peace of mind and allow you to focus on your business!

Remember that adaptability and perseverance are key in navigating a slowing economy. By
implementing these thoughts and staying committed to your goals, you can increase your
chances of finishing the year strong in the new home sales market.

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